Lok Fei Po Children'S Shoes Held 2013 Spring New Product Order Meeting

In September 16, 2012, Lok Fei Bao 2013 spring new product order will be

This is the first order of Le Fei Bao's brand, Mr. Fang Zongyang, chairman of the company, Mr. Chu Xing Wu, executive vice president, Mr. Xu Yu, vice president of marketing, Mr. Wu, vice president of the company, Mr. Jiang Qilong, manager of the development department and Mr. Luoping, director of marketing.

The conference was unveiled in the sincere speech of the chairman of the board. Fang's impassioned speech made the participating businessmen confident of the future of the lofibao brand. The chief executive officer and chief executive officer Luo also made an important speech at the meeting.

This Le Fei Bao brand has been highly concerned by the industry since its launch. The conference unveiled the mysterious veil of Lok Fei Bao brand in the spring of 2013. The first order was successfully completed and successfully seized the market of children's shoes.

Two hearts converge, care for children's growth

Children represent the future, and also represent hope. Let the children get more care and care. It is the parents' ardent expectation.

The two hearts of Lok Fei Bao reflect the close connection between the brand and the parents, which embodies Le Feibao's idea of "loving care and growing happily" and caring closely for the healthy growth of Chinese children.

Two hearts blend, and the joy of happiness will be fulfilled by heart, and sincerely care for the growth of every child.

After 17 years

After market production, the company has accumulated rich experience in product research and development. Lofei Fei Bao brand is the market segmentation of fashionable children's shoes and clothing, occupying the light outdoor style of fashion and leisure, and making every effort to make children's shoes is the truth that every employee believes in.

At this new product conference, Lok Fei Bao has demonstrated its strong production base and complete product categories, which fully meet the needs of children of different ages, personalities and seasons.

Le Feibao has won the praise from the participating franchisees with the product structure of light outdoor, fashion and leisure, rich products and excellent product quality.

Innovative mode to seize the market in all directions.

With the rise of e-commerce and the development of children's outdoor market, businesses have seen new wealth and blue ocean. Some visionary businesses have created new brands to seize new market share.

At the meeting, Mr. Chu Xing Wu, executive vice president of Le Fei Bao, gave a detailed description of the launch and development plan of Le Fei Bao.

The new brand Le Feibao has just launched, but its development mode and trend have been fixed.

Abandoning the traditional mode of franchisee and taking the mass consumer as the main market, this represents the determination of the market strength and progress of Lok Fei Bao, which brings about the strength of brand growth and market explosion, and it also indicates the future of Le Feibao.

In addition to the regular wholesale circulation area, Le Feibao also used product separation online and offline sales at the same time, using the hot Internet sales mode to reduce the impact of consumers' different purchase conditions, and realized the innovation of products and channels.

Research and development to consolidate the foundation of development

Over the past few years, many companies have been playing the cards, but most of them are struggling. Xu Yu, vice president of Le Fei Bao, points out that the main reason is that the technology and production capacity of the products have not kept pace.

Le Feibao's listing, comprehensive R & D strength, rapid development of energy efficiency, really have the strength to build a product R & D capability.

In order to maintain the leading position in China's children's shoes industry, Lok Fei Bao not only concentrated on product R & D and technology marketing, but also set up a children's products research center many years ago, and sincerely hired many experts who are hard enough in domestic technology to provide strong scientific and technological support for product R & D function development and utilization.

In addition, Lefei Fei also used the R & D center and product sourcing R & D center set up around the world to further study the trend of Asian children's development and establish diversified cooperation with multiple national intelligence agencies to achieve long-term and friendly cooperative relations, so as to provide a strong impetus for the new round of development of Le Feibao's product design.

Layers of testing, quality and publicity promotion

After the meeting, the franchisees from all over the country visited the production workshop of the company under the leadership of Huang manager and staff members of the production department. They had a close contact with the whole process of the production of Lok Fei Bao, and had a certain understanding of the production and R & D strength of the company.

During the visit, the company chairman led all the franchisees to visit the testing department of the company. The relevant staff detailed introduced the testing equipment of the testing department. The chairman said that every pair of shoes produced by Lok Fei Bao was strictly tested and put into the market. It was very appreciated by the franchisee and Le Feibao's testing technology, and he was particularly reassured by Le Feibao's products. He expressed his expectation of cooperation with Le Feibao.

With the listing of the brand, Lok Fei Bao will work hand in hand with the major TV, magazines and newspapers in the country.

And other high-end media, gradually spread the advertising to all provinces and municipalities in the country, carry out all dimensional and high-density advertising dissemination and marketing publicity, and comprehensively cover the national market.

It is reported that the first advertisement of Lok Fei Bao has been launched in Jiajia cartoon, which has been broadcast at high frequencies 15 times a day, which has brought a strong attention rate and effectively enhanced brand awareness.

This order will be a great success for Le Feibao, opening up a beautiful chapter of Le Feibao's entering the market of children's shoes.

The horn of 2013 has been blown forward.

We believe that Lok Fei Bao will be able to grow the strength of care with all parents in the future, and will join hands with the vast number of franchisees to forge ahead and forge ahead together. It will surely create the glorious legend of Lok Fei Bao, care for each other, draw the future together and share the same blue sky.